lukas_svoboda
Senior Squad
ELECTRONIC ARTS SIGNS EXCLUSIVE LICENSING AGREEMENT WITH UEFA
EA SPORTS to produce official licensed videogame for UEFA EURO 2004TM
Chertsey, UK. – February 6th, 2004 – Electronic Arts (Nasdaq:ERTS) and the Union of European Football Associations (UEFA) announced today they have signed an agreement for EA to develop, publish and distribute the official videogame of UEFA EURO 2004TM under the EA SPORTS brand which will be an official interactive entertainment experience of the EURO 2004TM tournament. The EA SPORTS UEFA EURO 2004TM officially licensed game will be developed and published by EA this summer to coincide with the finals of the UEFA EURO 2004TM tournament in Portugal.
"We are excited to extend UEFA's mission of promoting European football at every level of the game through our EA SPORTS simulation of the EURO 2004TM final tournament event," said Jan Bolz, Vice President, Sales and Marketing for EA Europe. "Combining EA's global expertise in football videogames with UEFA's passionate European fan base will give football fans endless opportunity to relive the excitement and drama of EURO 2004."
In EURO 2004TM mode players can play as any of the 51 European nations. Players can arrange and play friendly matches against other nations or play through the tournament going from qualifying, to playoffs and into the finals. In addition to tracking injuries and suspensions, a new dynamic morale system will track players' morale, which will fluctuate based on individual and team performances and affect player abilities on the field.
The official UEFA EURO 2004TM videogame is currently under development at EA's Canadian studio, the company's largest, which is world-renowned for creating critically-acclaimed and best selling sports games. The officially licensed EURO 2004TM videogame is scheduled for release to coincide with the EURO 2004TM finals in Portugal this summer.
For further information contact:
Glen O'Connell, Caroline Thomas or Jo Upton
Electronic Arts UK Press Office
Tel: +44(0)1932 450000
Press site: <http://www.uk.ea.com/press>
About UEFA
UEFA is the governing body of European football and is responsible for safeguarding the development and interests of the sport at all levels, both professional and amateur, both in the EU and the rest of Europe. Established in 1954 in Paris UEFA is celebrating its 50th anniversary in 2004.
About Electronic Arts
Electronic Arts (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, Electronic Arts posted revenues of $2.5 billion for fiscal 2003. The company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers and the Internet. Electronic Arts markets its products under three brand names: EA SPORTSTM, EA GAMESTM, and EA SPORTS BIGTM. EA's homepage and online game site is www.uk.ea.com <http://www.uk.ea.com>. More information about EA's products and full text of press releases can be found on the Internet at <http://www.uk.ea.com/press>
Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, and EA GAMES are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. All other trademarks are the property of their respective owners.
EA SPORTS to produce official licensed videogame for UEFA EURO 2004TM
Chertsey, UK. – February 6th, 2004 – Electronic Arts (Nasdaq:ERTS) and the Union of European Football Associations (UEFA) announced today they have signed an agreement for EA to develop, publish and distribute the official videogame of UEFA EURO 2004TM under the EA SPORTS brand which will be an official interactive entertainment experience of the EURO 2004TM tournament. The EA SPORTS UEFA EURO 2004TM officially licensed game will be developed and published by EA this summer to coincide with the finals of the UEFA EURO 2004TM tournament in Portugal.
"We are excited to extend UEFA's mission of promoting European football at every level of the game through our EA SPORTS simulation of the EURO 2004TM final tournament event," said Jan Bolz, Vice President, Sales and Marketing for EA Europe. "Combining EA's global expertise in football videogames with UEFA's passionate European fan base will give football fans endless opportunity to relive the excitement and drama of EURO 2004."
In EURO 2004TM mode players can play as any of the 51 European nations. Players can arrange and play friendly matches against other nations or play through the tournament going from qualifying, to playoffs and into the finals. In addition to tracking injuries and suspensions, a new dynamic morale system will track players' morale, which will fluctuate based on individual and team performances and affect player abilities on the field.
The official UEFA EURO 2004TM videogame is currently under development at EA's Canadian studio, the company's largest, which is world-renowned for creating critically-acclaimed and best selling sports games. The officially licensed EURO 2004TM videogame is scheduled for release to coincide with the EURO 2004TM finals in Portugal this summer.
For further information contact:
Glen O'Connell, Caroline Thomas or Jo Upton
Electronic Arts UK Press Office
Tel: +44(0)1932 450000
Press site: <http://www.uk.ea.com/press>
About UEFA
UEFA is the governing body of European football and is responsible for safeguarding the development and interests of the sport at all levels, both professional and amateur, both in the EU and the rest of Europe. Established in 1954 in Paris UEFA is celebrating its 50th anniversary in 2004.
About Electronic Arts
Electronic Arts (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, Electronic Arts posted revenues of $2.5 billion for fiscal 2003. The company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers and the Internet. Electronic Arts markets its products under three brand names: EA SPORTSTM, EA GAMESTM, and EA SPORTS BIGTM. EA's homepage and online game site is www.uk.ea.com <http://www.uk.ea.com>. More information about EA's products and full text of press releases can be found on the Internet at <http://www.uk.ea.com/press>
Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, and EA GAMES are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. All other trademarks are the property of their respective owners.